Blake Sansbury

sansbury.blake@gmail.com

Passionate, dedicated, and exceptionally versatile graphic designer with extensive experience working with print and digital media and a drive to make a lasting impact through my work. I have 8 years of professional experience in the design industry working on everything from websites to advertising campaigns to social media and beyond. I have taken a small brand and made it an internationally-distributed staple for hairdressers everywhere, and have provided art direction, design work, and even copy for products and education that have helped those same hairdressers make a better life for themselves.

Outside of work, I enjoy hanging out with my cats, live music, and playing bass.

Education

Francis Marion University
Bachelor of Arts, Visual Communication
Florence, SC (2010-2014)

Work Experience

Southern Company Gas
Senior Digital Designer (Contract)
Atlanta, GA | September 2023 - Present

  • Provided print, interactive and web, video editing, and photography support in a fast-paced environment.


Sunlights Professional
Art Director
Atlanta, GA | July 2018 - December 2022

  • Completely overhauled eCommerce presence and migrated from an outdated CMS to Wordpress, increasing revenue from online sales by over 100% and day to day traffic by more than 50% within the first year of launch.

  • Built a talented and cohesive team that produced high-quality, successful campaigns, packaging projects, and advertising initiatives on time and within budget.

  • Crafted visually appealing and effective packaging for a wide range of professional and consumer products, resulting in greatly increased sales and wider brand recognition.

  • Spearheaded Sunlights’ transition and rebrand from a strictly professional-only, balayage-focused education and manufacturing brand to a wide ranging collection of products for both professionals and consumers.

  • Partnered with marketing department to rethink the brand’s entire approach to social media, increasing total followers across all channels from about 50k to well over 500k.


Graphic Designer
Atlanta, GA | September 2015 - July 2018

  • Refreshed the packaging of older products, bringing them in line with modern brand standards and making them more appealing to consumers.

  • Organized and created successful email marketing campaigns that increased open rates and CTR by nearly 200%.

  • Supported both large- and small-format classes and events with print and social media collateral, leading to an increased enrollment rate year over year.

  • Produced high quality social media graphics, increasing brand awareness and monthly revenue.

Jamison Shaw Hairdressers
Graphic Designer
Atlanta, GA | September 2015 - December 2022

  • Migrated website from an outdated CMS to a more user-friendly drag-and-drop editor and shifted the focus from eCommerce to client booking, improving the online booking process and increasing new clients.

  • Implemented advertising campaigns and graphical support that more than doubled revenue from monthly product spotlight sales through my tenure.

QueerCentric Books
Graphic Design Intern
Remote | June 2015 - August 2015

The Patriot Newspaper (Francis Marion University)
Layout Editor
Florence, SC | September 2012 - May 2014

Skills

Search Engine Optimization, Social Media Campaign, Marketing Campaigns, Adobe Creative Suite, Advertising Design, Project Management, Google Analytics, Marketing Asset Management, Package Design, Art Direction, Layout Design, Video Editing, E-commerce, Social Media, Squarespace Software, WordPress, Figma Software, Cascading Style Sheet, Educational Material Design, Elementor, Sketch Software, Photo Retouching, Consumer Packaged Goods (CPG), HTML5, CSS